Thursday, April 2, 2009

When you need that beer...

After working in the garden (if only spring will hurry up) there is always that NEED for something cold and refreshing. This is one I reach for.

The scene that graces our Wolaver’s label is more than a bucolic vista—it is an embodiment of our philosophy. Our vision only just begins with brewing delicious ale of the finest quality; it also extends to the entire ecological and economic landscape. Every beer we brew is a manifestation of our commitment to the welfare of the environment, the welfare of the farming landscape, and the welfare of the consumer. And as this scene suggests, we believe these three core components should be seen not as distinct pieces, but as one integrated whole, each blending imperceptibly into the next.

Our logo depicts farmers working together, threshing barley by hand, a stone’s throw from the forest edge and the farmhouse brewery on the hill. And that, in short, is our vision—local, organic, collective, green, and handcrafted. At every stage of the beer-making process, we work toward a deeper expression of these values in the modern landscape.

After looking at that logo and reading that article, would you want to reach for any other beer - especially one that is not organic.

Three cheers Wolaver!

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